What You Can Do NOW To Prepare For The Summer Slow-Down

19 Mar

Beat the Summer Heat – Prepare Your Business Now

Business man working outside, C2C Resources, Commercial Debt CollectionIt’s a cycle that many businesses experience: a typical summer slow-down as customers spending habits are disrupted by ‘play mode’.

Of course, this doesn’t apply to seasonal businesses like HVAC or swimming supply industry, but for many businesses, the summer heat can really wilt the cash flow.

What can you be doing NOW to prepare for the possible slow-down in spending during the summer?

Take a look at the following list. Maybe one of these suggestions is a good idea for your business.

1. Reduce your inventory

Now may not be the time to beef up your inventory if you can reasonably predict from past experience that sales will decrease during the summer months. Start reducing little by little now to relieve the stress later.

2. Adjust Operations for the heat

If your schedule is flexible enough, consider changing your operating habits for the summer to accommodate the high cost of cooling. Give your staff a heads-up to your plans to use electronics early in the morning or in the evening to keep the work area cooler.

3. Brain storm for summer specials

Start thinking right now about “Beat The Heat” sales that can keep feet moving through the store and products off the shelf. This strategy can work for services, too. Business Coaches and Consultants can use the summer months specifically to coach clients toward a more productive fall.

4.  Use the downtime to strategize and market online

If the summer brings your business to a crawl, plan to use that time wisely. Right now, begin keeping a running list of things you can do this summer to build your business.

Your running list may include the names of business colleagues with whom you wish to reconnect, social networking sites you may want to investigate for business, or apps to implement for more efficient operations.

Does your business slow down during the summer? What do you do to prepare?

Leave a Reply

Your email address will not be published.